Formula One is a known racing car and Puma is a known shoe brand. Both are known in providing pleasure and comfort. However, the Wilson Brothers creates a new life for these known brands. They have created an F1 Racing Car replica made from recycled Puma shoeboxes as part of the installation in the new Puma store at North State Street, Chicago. Through this creation, the known fuel-slurping car can be an eco-friendly at one time. Through this product on the other hand, Puma has showed to the world that they care and they wanted to a share in saving the environment in their own little way.