A pop up base and a pop up bowl made of cardboard. You might be asking if you heard it right. Yes, you heard it right. British designer James McAdam has designed this very portable cardboard. You can easily transport this product very flat, and unfold it to use. A very comfortable, nice idea and concept right there. The products are not just contemporary and elegant looking; these are also an eco-friendly one, because it is made of recycled cardboard, and since cardboard can easily deteriorate in just a short period, you do not have to worry when disposing it off.